demo
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- Joined
- May 21, 2024
- Messages
- 13
- Thread Author
- #1
Evening all,
Got a quick one about my offer which I am confused about, if any of you fine people could help me out I would much appreciate it. (Still relatively new to entrepreneurship so forgive me if I sound like a plantpot)
Firstly I just want to mention that I currently haven't niched down (John pls don't kill me), but I am definitely looking to do so in the near future (I'm currently running a campaign for a D2C ecommerce brand which I enjoy (I know this is quite broad but working on it), so I'm thinking about niching down after I get some case studies in that niche).
My current offer/guarantee that I'm trying to finalise at the minute is something along the lines of:
"Our Revenue Accelerator Blueprint guarantees a 2x ROI within 12 months or our services are on the house until we deliver on that promise" (2x ROI on revenue, not net profits because everyones profit margins are different)
However I am confused when I try and break down the numbers for this offer, for e.g:
Client pays £1000 x 12 months = £12,000
2x ROI = £24,000 in added revenue
Does this not mean that the client would need to have at least 50% profit margins for this offer to even be worth it? (Sorry if this is a stupid analysis it just doesn't make sense in my head
)
Would appreciate any input on unscrambling my brain and any improvements to my offer/guarantee
Got a quick one about my offer which I am confused about, if any of you fine people could help me out I would much appreciate it. (Still relatively new to entrepreneurship so forgive me if I sound like a plantpot)
Firstly I just want to mention that I currently haven't niched down (John pls don't kill me), but I am definitely looking to do so in the near future (I'm currently running a campaign for a D2C ecommerce brand which I enjoy (I know this is quite broad but working on it), so I'm thinking about niching down after I get some case studies in that niche).
My current offer/guarantee that I'm trying to finalise at the minute is something along the lines of:
"Our Revenue Accelerator Blueprint guarantees a 2x ROI within 12 months or our services are on the house until we deliver on that promise" (2x ROI on revenue, not net profits because everyones profit margins are different)
However I am confused when I try and break down the numbers for this offer, for e.g:
Client pays £1000 x 12 months = £12,000
2x ROI = £24,000 in added revenue
Does this not mean that the client would need to have at least 50% profit margins for this offer to even be worth it? (Sorry if this is a stupid analysis it just doesn't make sense in my head
)Would appreciate any input on unscrambling my brain and any improvements to my offer/guarantee